The first product from Meghan Markle’s new lifestyle brand, American Riviera Orchard, has been revealed.
Fashion designer Tracy Robbins and Delfina Blaquier, a photographer and wife of polo star Nacho Figueras, were among those sharing the first glimpse of the product on social media: a jar of strawberry jam.
Posting on her Instagram Stories on April 15, Robbins, who is married to Paramount Pictures CEO Brian Robbins and spent time with the Duke and Duchess of Sussex at the premiere of Bob Marley: One Love in Jamaica in January, shared a snap of the jam sitting in a gift basket filled with freshly picked lemons.
“Thank you for the delicious basket!” she wrote. “I absolutely love this jam so not sure I’m sharing with anyone 🙂 @americanrivieraorchard Thank you M! 🤍 #montecitogoodness #americanrivieraorchard.”
“@americanrivieraorchard breakfast, lunch and dinner just got a little sweeter 🤍,” Robbins added alongside a second photo offering a close-up of the product.
The brand’s logo, which was first unveiled on March 14 on American Riviera Orchard’s website and Instagram account, can be seen on the label on the jam. “American Riviera Orchard” appears to be in Meghan’s handwriting, as she had a part-time job teaching calligraphy and freelancing with the skill during her acting days.
Beneath the logo read, “17 of 50,” indicating the batch number of the new product.
:max_bytes(150000):strip_icc():focal(749x0:751x2):format(webp)/meghan-markle-american-riviera-orchard-041624-3-611225f3912a4f6b99ac63b92f5d396f.jpg?resize=640%2C1137&ssl=1)
Meanwhile, Blaquier — who spent the weekend with Meghan and Prince Harry as the Duke of Sussex and Figueras played in the Royal Salute Polo Challenge in Florida — shared a close-up image of the jam as she held the product up in her hand.
“Strawberry 🍓jam makes me happy,” Blaquier captioned the shot on her Instagram Stories. “And I ❤️your jam @americanrivieraorchard.”
In her previous snap, Blaquier taste-tested the jam, spreading the product on a slice of bread and serving it on a plate alongside some strawberries.
:max_bytes(150000):strip_icc():focal(749x0:751x2):format(webp)/meghan-markle-american-riviera-orchard-041624-4-c71d8e8e862a4e489303599cf707d92b.jpg?resize=640%2C1137&ssl=1)
PEOPLE understands the Duchess of Sussex will officially launch her new lifestyle brand later this spring.
A source told PEOPLE earlier this month that the venture “will reflect everything that she loves — family, cooking, entertaining and home décor.”
“Meghan finds the name American Riviera Orchard perfect. It feels authentic to her. She can’t wait for the website to launch,” the insider added. “She is excited about her latest, personal venture. This is something she’s been wanting to do for a while. She is excited to share her style and things that she loves.”
:max_bytes(150000):strip_icc():focal(749x0:751x2):format(webp)/brian-robbins-tracy-robbins-meghan-duchess-of-sussex-prince-harry-duke-of-sussex-bob-marley-one-love-premiere-041624-1-13d0e9ea14c340099092037bf8664a76.jpg?resize=640%2C915&ssl=1)
The name of the brand pays homage to Santa Barbara, the California town where Meghan and Harry, 39, live with their two children, Prince Archie, 4, and Princess Lilibet, 2. The stretch of California coast is nicknamed the “American Riviera,” while the name of the family’s neighborhood, Montecito, is included below the American Riviera Orchard’s logo.
In addition to jams and other edible treats, Meghan is pursuing trademarks for exclusive rights to sell cosmetic products, home décor, stationery, linens, small kitchen appliances, condiments, yoga equipment, gardening gear, pet accessories and more under the American Riviera Orchard name.
:max_bytes(150000):strip_icc():focal(734x348:736x350):format(webp)/Prince-Harry-and-Meghan-Markle-at-a-polo-game-2-041224-49853a5a13704fbea989bcbc023097b3.jpg?resize=640%2C427&ssl=1)
The unveiling of the first product comes days after the couple’s Archewell Productions revealed two new nonfiction series are in the “early stages” of production at Netflix.
One series, curated by Meghan, will “celebrate the joys of cooking and gardening, entertaining and friendship,” while the other will “provide viewers unprecedented access to the world of professional polo,” a sport Harry has played for many years.
